Boosting Your Collections: MetCredit’s Game-Changing Partnership with Hiya

4 min read

Do you answer the phone when it’s an unknown caller?

Neither do I. And that’s a real problem.

With an endless stream of robocalls and phone scams, getting someone to pick up an unfamiliar number tends to feel like pushing water uphill.

For businesses relying on efficient debt recovery, this presents a significant challenge. But what if your collection calls could show not just who’s calling, but prove it’s really them? That’s exactly what’s happening when MetCredit calls on your behalf, thanks to our exciting partnership with Hiya.

A Picture’s Worth a Thousand “Hello?”s

If you visit Hiya.com/ca at the time of this writing, you’ll notice a familiar face – or rather, a familiar logo. That’s right, MetCredit is proudly featured front and center on their homepage. The hero image shows a cell phone receiving a call from “MetCredit Vancouver CA”, atop our logo in the middle of the screen.

This feature isn’t just about looking good (though we do, if we say so ourselves). It’s a game-changer in how we can connect with consumers on your behalf.

Building Trust, One Call at a Time

Let’s face it: in Canada, where a whopping 89% of consumers view unidentified calls as potentially fraudulent, getting someone to pick up can be a real challenge. That’s where Hiya’s Branded Call technology comes in.

Now, when a MetCredit agent calls about an account on your behalf, the recipient’s phone displays not just our name, but our logo too. It’s like a digital handshake before the conversation even begins. This visual confirmation gives consumers the confidence to answer, knowing it’s a legitimate call about their account.

We’ve been doing a similar thing with Hiya for Rogers’ customers since December of 2022, so we know how effective it can be.

Expanding Reach: Hiya’s New Partnership with Bell

We’re thrilled to share some exciting news that’s set to amplify the impact of our partnership with Hiya. In a recent development, Hiya has completed an additional arrangement with Bell, another of Canada’s leading telecommunications companies. This partnership will add a staggering 10 million monthly active users to Hiya Connect.

What does this mean for you and your accounts? Simply put, it means our branded calls will reach even more Canadians, further enhancing our ability to connect with consumers effectively and efficiently on your behalf.

Bell’s Renewed Commitment to Fraud Prevention

It’s worth noting that this partnership aligns perfectly with Bell’s ongoing efforts to protect businesses and consumers from fraudulent calls. Bell has implemented several measures to combat phone fraud, including AI-powered call-blocking technology and STIR/SHAKEN implementation.

These efforts, combined with Hiya’s Branded Call technology, create a robust ecosystem that protects consumers from scams while ensuring legitimate calls, like those from MetCredit on your behalf, can get through.

The Numbers Don’t Lie

The impact of this technology is more than just anecdotal. According to Hiya, businesses using their Branded Call service see:

  • A 25% increase in answer rates
  • 3x longer call durations
  • 2x increase in conversion rates

For you, this translates to more effective communication, faster resolution of accounts, and ultimately, better collection results.

Beyond the Logo: Creating Better Experiences

This partnership isn’t just about getting more calls answered – it’s about improving the entire interaction. By letting consumers know upfront who’s calling and why, we’re setting the stage for more productive conversations about their accounts.

As we discussed in a recent “Overdue Advice” podcast (Episode 40, for those keeping track), this technology is making a positive impact by helping brands like yours validate their phone outreach through MetCredit.

A Win-Win-Win Situation

The benefits of this partnership extend to everyone involved:

  1. For your customers: Greater peace of mind and the ability to make informed decisions about answering calls.
  2. For you, our clients: Improved contact rates mean faster resolution of accounts and better return on your collections efforts.
  3. For MetCredit: Enhanced ability to do what we do best – connect with people and resolve accounts efficiently and professionally on your behalf.

Looking Ahead

As we continue to navigate the ever-changing landscape of communication technology, partnerships like this one with Hiya are crucial. They allow us to stay at the forefront of the industry, continually improving our services and the experience we provide to both you and the consumers we contact on your behalf.

We’re proud to be featured on Hiya’s homepage, but we’re even more excited about what this means for the future of your collections. It’s just one more way we’re working to make the collections process smoother, more transparent, and more effective for everyone involved.

So the next time MetCredit makes a call on your behalf, there’s a good chance your customers will see our logo pop up on their phone screen. It’s no longer just a call – it’s a connection that’s more likely to be answered so your overdue account can be resolved.

Hats off to Hiya for developing this game-changing technology and their expanding partnerships. At MetCredit, we’re excited to see what the future holds as we continue to work together to improve communication in the debt collection industry, all to serve YOU better.

Sound like something your business would value? Reach out anytime if you have questions — or whenever you need professional advice from Canada’s debt recovery experts.

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Brian Summerflet Author: Brian Summerfelt

President and CEO of MetCredit, Canada's top-performing consumer and commercial collection agency

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